Providing personalised omnichannel experiences across in-store, online, mobile, and social apps is now a must-have to retain and attract new customers. Now, more than ever, retailers need to efficiently decipher customer and business data in real-time to deliver a personalised experience that engages shoppers and inspires them to buy across channels.
Dynamics 365 Commerce, previously known as Dynamics 365 Retail, is an omnichannel e-commerce solution that helps retailers to deliver personalised, seamless shopping experiences across physical and digital channels.
Dynamics 365 Commerce provides retailers with a modern, flexible and cloud-based retail solution across the web, physical stores, and call centre channels that help them to be more agile, build lasting customer relationships and stand out in an ever-competitive and turbulent landscape, crucial for survival in today’s world.
Commerce is enabling retailers to:
- Centralise and unify business processes across channels, driving operational excellence
- Empower employees to deliver excellent customer service through intelligent Point-of-Sale data.
- Deliver a seamless omnichannel experience by connecting digital, in-store and back-office operations.
- Build appealing and comprehensive digital storefronts through in-built eCommerce website builder and developer tools.
- Get an accurate view of stock in real-time, helping to optimise operations and drive supply chain efficiencies.
Key Benefits
- Engage customers across channels – Give your customers unified shopping experiences, enabling them to purchase when, how, and where they want, on any device, by delivering a frictionless and consistent engagement across online and offline channels.
- Build loyalty and exceed expectations – See a comprehensive view of each customer on a unified commerce platform, respond to their needs at every level of engagement, and foster lasting relationships through intelligent tools that strengthen your brand.
- Get everything to build and run digital commerce – Grow your business with an end-to-end commerce solution that scales to your needs across both traditional e-commerce and emerging channels.
- Streamline and optimise your retail operations – Create personalised, friction-free commerce experiences and integrated, optimised back-office operations through ingrained and pervasive AI and machine learning.
- Get the flexibility and security you need – Meet your operational requirements with flexible deployment options along with a configurable and scalable platform that adheres to global compliance and security standards.